Get blogging | A company blog is a great starting point for your content marketing strategy. Tap into our unrivaled experience of content production to keep your blog regularly updated with a mix of evergreen articles, opinion pieces and relevant industry news.
Fresh, relevant and engaging | Regular updates on your blog will help to position your business as an active presence in your niche. It gives your audience a reason to come back to your site and creates more opportunities for you to reach out to them through search engines, social media and email.
Aligned with your business strategy | Our news and blog articles are written to a flexible editorial brief ensuring they meet your requirements in terms of style, topics and keywords. Briefs are updated regularly and can be supported by a collaborative editorial calendar to ensure your content remains tightly-aligned with your business strategy.
Build your brand | Controllable, professionally-written news and blog articles published in full on your website will help you build your online brand. Our editorial teams will write about the themes, stories and topics that you want to be associated with.
Drive your search, social and email campaigns | Regular, targeted news and blog articles will help your site attract more visitors from Google’s search results and push them towards your conversion pages. These articles will also be ideal for driving your social media and email marketing campaigns.
Local, full-time editorial teams | Our news and blog articles are produced by full-time editorial teams working in Australia and New Zealand. Our writers are full-time, offering you continuity and stability. They are trained in media law and how to write for search, which means your articles are effective and safe.
Strategy, support and analytics | Our in-house content marketing strategists will work with you to develop an appropriate strategy and content plan for your business. From keyword research and practical help with your social media platforms to site reports and analytics, we’ll focus on getting you a return on your investment.